“In a tradition of Van Morrison’s Them, Roky Erickson’s 13th Floor Elevators, or any cut off of Elektra Records’ 1972 Nuggets compilation, Hidden Charms’ gravelly vocals, fuzz bass, sparse angelic harmonies, and slick instrumentation possess garage rock chops certain to make their ancestors proud.” – Death and Taxes
Hidden Charms – barely out of their teens – have fast created waves amongst the U.K press, industry and music fans since uploading their first track titled “Sunny Side” (produced by Nick Waterhouse) onto their Soundcloud. Now, with radio support from the likes of BBC Radio 1, BBC Introducing, XFM & KCRW and blog coverage from Blah Blah Blah Science, Clash Music, & Mad Mackerel with the release of “It’s Time”.
The band’s debut 7″ release “Dreaming Of Another Girl” has been produced by legendary producer Shel Talmy (responsible for tracks such as The Who’s “MY Generation” and The Kinks’ “You Really Got Me”) and will be released in mid-June on Deltasonic Records in the UK and B3SCI Records in the US.
The Yetis are an indie rock band from Allentown, Pennsylvania. The sometimes-snowy Pennsylvanian town is not inhabited by abominable snowmen but instead by four young friends who started out covering The Strokes and Arctic Monkeys in a garage attic. Increased exposure to bands like Girls, The Beach Boys and Buddy Holly led to plenty of inspiration for original efforts, though. Original compositions like “Little Surfer Girl” and “Girl, I Wanna Be Your Man” show that The Yetis are far from a cover group at this point. Along with writing all the music and words to their songs, they’ve recorded everything to date in the attic they formed the band in.
The stylistic approach of The Yetis certainly touches on the surf-leaning material of their influences, but this isn’t a strictly surf-rock band. They do cover The Smiths’ “Ask,” after all. NME contributor James Balmont writes: “Their modest, charming surf and jangly rock-and-roll is full of the kind of vocal harmonies and cute guitar licks that would make The Beach Boys crack a smile and one recent track, ‘Warm California,’ sums them up in one; a two-minute ditty full of sunny iconography and a jovial tempo. Best of the lot, though, is ‘Girl, I Wanna Be Your Man,’ a Western ballad that mixes Beatles twangs with the Black Lips and The Coral for some sensational, laid-back guitar-pop.”
Today, The Yetis are bringing their act of original music to clubs, ballrooms and theaters across the United States and Europe.